Marketing

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Creating Shared Value

The kind of shared value that will generate enduring economic benefits for the company when at the same time adding momentous value to society by addressing its basic needs and challenges. The authors...

Published: 2021-09-15 13:30:09

Cross Cultural Marketing

Cross-cultural marketing can be defined as the effort to determine to what extent the consumers of two or more nations are similar or different. In order for marketers to become successful, they must ...

Published: 2021-08-31 09:15:13

Crossfit Marketing Plan

We create a lifestyle for our customers that none of our competitors can. The demographics of Crossfitters vary. This is a truly universal program that can apply from anyone who is very young (Crossfi...

Published: 2021-09-11 04:45:09

Customer Analysis on Equine Industry and Products

Due to the range of disciplines and activities covered by this market, targeting just one group could lead to increased sales through word of mouth promotion or competition between sports. Creating a ...

Published: 2021-10-08 01:20:12

Customer expectation and satisfaction

The purpose of this report is to show and understand the customer’s expectations while consuming a service and the satisfaction level of the customer. In this case, a consumer experiences a particul...

Published: 2021-07-05 01:50:06

Customer profitability

Pilgrim Bank (A) is a case that analyzes customer profitability in a retail banking setting. It explores a business phenomenon common to the retail banking industry and, within this context, acquaints...

Published: 2021-07-10 21:35:04

Customer Retention

The easiest way to grow your customers is not to lose them The average business loses around 20 percent of its customers annually simply by failing to attend to customer relationships. In some industr...

Published: 2021-07-15 20:25:04

Customer Satisfaction

The typical definition of customer satisfaction can be provided as the evaluative judgment of post consumption in relation to the certain product or service (Gundersen, Heide and Olsson, 1996). It is ...

Published: 2021-08-15 13:20:06

Customer Satisfaction After Implementation of E-Banking

It refers to the use of information and communication technology by banks to provide services and manage customer relationship more quickly and most satisfactorily (Charity-Commission, 2003). Burr (19...

Published: 2021-08-01 12:25:08

Customer Satisfaction in Restaurants

Eating is a necessity for all people. Eating together at home with loved ones or relative has been the tradition of Filipinos as derived from the Filipino culture. But why do people still love to eat ...

Published: 2021-06-24 00:15:05